According to the CII-McKinsy report, medical tourism industry in Kerala is expected to be worth $4 billion by 2017. This sector will bring in as much as $2 billion by 2012 as compared to an estimated $333 million in 2006-07. While medical tourists from Germany, France, Switzerland and the US prefer ayurveda treatment, those from West Asia and the UK give more importance to modern medicine.
“Kerala has an immense potential to develop the scope of health tourism in the country. It can become the hub and one of the most preferred destinations in the world for potential health tourists,” Sri Lankan minister for minor export crop promotion Reginald Cooray said on Friday. He was inaugurating the two-day international conference and exhibition on health tourism, Kerala Health Tourism 2011, organized by the Confederation of Indian Industry (CII) at Hotel Le Meridien.
Source: Times of India